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Sales Process Engineering is the powerful new strategy
to increase revenue and profit margins by optimising the process
by which business leads are generated and consistently progressed
by your sales and marketing team… from the initial enquiry,
to the delivery of your solution and additional orders, to
maximise ROI. Click to view the Sales
Process Engineering™ PowerPoint. Or click here to
view the Sales Process
Engineering ™
film, with your sound switched on.
Sales
Process Engineering offers you:-
- A proven
assessment of how new business leads are created and converted.
Key issues are the identification and testing of opportunities
to restructure critical activities and the provision of
additional systems and marketing back-up
- Specification
of the optimum sales process: to maximise success in selling,
sales & marketing team integration, accountability and
management supervision, flexibly and consistently
- Ambitious
and achievable business target-setting for the team: so
they know what is expected of them and what they need to
do, individually, even on a daily basis. Feed-back systems
ensure that the selling effort can be consistently monitored
and kept on target
- Provision
of all the necessary sales and marketing tools to achieve
the task: such as advice on IT support, systematic progress
reporting, presentation techniques, scripted prompts and
objection handling. This ensures a marketing support operation
which is fully equipped and alert to the creation and emergence
of new opportunities
You too can
find out the benefits
and how SPE can:-
- Engineer
your new business and CRM activity into an effective step-by-step
programme to generate awareness, produce leads, close the
sale and retain business
- Develop
new competitive advantage by ensuring your process matches
what new prospects really want, and how they make choices
- Ensure
optimal sales and marketing performance, time after time,
by using a 'best practice' model for the Process throughout
your organisation
- Measure
every activity by your in-house teams and agencies, to identify
what works and the return on investment you can expect
- Maximise
management control and feedback through complete transparency
in the Process - with automated reporting and analysis systems
of key metrics
- Fully
align all sales, product management, marketing and business
development activity with the proven Process
- Sales
Process Engineering ensures the focus is on bottom-line
ROI in a strategic and tactical plan that specifies a logical
sequence of highly practical actions that will generate
new business profitably.
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